THE RISE of social media has forced government agencies to revamp their online offerings in order to keep pace with perceived public expectations. Some departments have made a smoother transition than others to e-government strategies that often center on Facebook and Twitter.
There are many issues to sort out - such as usage policies for social media, Web design and back-end system integration. There's sentiment that many governments may no have enough expertise to make these decisions themselves, especially with an aging workforce that was hired long before "Retweet" was a word.
At least a few companies believe this perceived knowledge gap is bringing forth a business opportunity: social media consulting that caters to government clients.
>Read more about social media consulting in government here