January 17, 2012

Will Gov Agencies Pay for Social Media Advice?

THE RISE of social media has forced government agencies to revamp their online offerings in order to keep pace with perceived public expectations. Some departments have made a smoother transition than others to e-government strategies that often center on Facebook and Twitter.

There are many issues to sort out - such as usage policies for social media, Web design and back-end system integration. There's sentiment that many governments may no have enough expertise to make these decisions themselves, especially with an aging workforce that was hired long before "Retweet" was a word.

At least a few companies believe this perceived knowledge gap is bringing forth a business opportunity: social media consulting that caters to government clients.

>Read more about social media consulting in government here

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