January 14, 2012

Can We Rely on Social Media in An Emergency?

CAN WE rely on social media in an emergency?

The knee-jerk reaction to yesterday's news that the U.S. Embassy in Bangkok had used Twitter to quickly spread information about a terrorist threat appear to have been blown out of proportion.

While there is no denying that Facebook, Twitter and other social networks help spread critical information when emergencies strike, they can still be problematic and ineffective when compared to other forms of communications. Even the Bangkok terror alert was met with initial skepticism, and while the embassy has close to 40,000 Twitter followers, many of those were not in the area of the threat.

>Read more of Dave Copelan's article on ReadWriteWeb here

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